Run Your Business on Evidence
Who We Are
How We Work
Mod7 Research Strategy was built to close the gap between research and decisions, quickly. We design durable, modular research and measurement systems that stay consistent across waves, scale as questions evolve, and remain fully auditable as teams change.
Our work spans primary research, CX research, measurement frameworks, and forecasting. The throughline is operational discipline: clear definitions, trend-safe measures, explicit assumptions, and decision thresholds that turn insights into action. We pressure-test hypotheses, quantify uncertainty, and translate complexity into plain talk so leaders can move with confidence.
The goal is simple: reduce guesswork and build strategic insights you can stand behind.
The Mod7 Method
Audit: We look at your existing data and identify the gaps.
Architect: We design the modular framework or study.
Activate: We deliver executive-ready insights and action loops.
Our Values
Modular by Design
Start simple and scale smart, solving today while building for what’s next.
Evidence First
Test hypotheses with logic you can audit and reasoning you can follow.
Rigor at Speed
Move fast with high standards, keeping the work traceable end to end.
Earned Trust
Be clear about what the data says and what it cannot.
Plain Talk
Turn complexity into direct guidance, with clarity over decoration.
Accountable to Outcomes
Judge success by value created and actions enabled.
Steadfast Integrity
Keep promises, respect data, choose the harder right path.
About Us
We help organizations make evidence the operating system for decisions.
Get in Touch
Whether you need to unblock a specific decision or build a repeatable research architecture from the ground up, we scale to fit your needs. Tell us what you’re trying to decide.